River City has implemented a rewards program for our loyal customers. The “River City Rewards” program is very simple. You will accumulate points in a personal account based upon purchases, referring friends, and other in store promotions. Various gift certificates will be awarded once you obtain certain point levels and other important milestones. As a Rewards member, we will be capable of communicating more effectively with those that care about their pets as much as we do. Your business is very important to us and we would like to express our gratitude by rewarding your continued patronage.